Content

Social Media & Digital Campaigns

WHAT WE DELIVER IN

Content, Social Media & Digital Campaigns

Strategic Content Planning:

Creation of content aligned with the brand’s strategic narrative and the interests of target audiences.

Integrated Social Media Management:

Creation of posts, monitoring, social listening, interactions, performance reports, and daily platform management for the client.

SAC 2.0:

Customer service and client support via social media and digital channels, addressing complaints, requests, and inquiries.

Community Management:

Managing relationships with digital communities.

Creative and Digital Campaigns:

Innovative, targeted campaigns across digital media (Google Ads, Meta Ads, LinkedIn Ads, and other platforms).

CRM and Email Marketing:

Strategy, creation, and deployment of personalized campaigns to increase conversions and nurture prospects.

Multimedia Production:

Development of multiplatform content (videos, podcasts, infographics, and other innovative formats).

Blogs and Newsletters:

Regular creation of in-depth, relevant content to inform, educate, and engage your audiences.

Studies and Reports:

Creation of robust materials and reports with in-depth content of interest to your target audiences.

WHY INVEST IN CONTENT?

Build strong and authentic narratives that increase brand relevance.
Position yourself as a thought leader in your area of expertise.
Strengthen brand authority and recognition both on social media and offline.
Generate higher engagement and loyalty from your target audiences.
Amplify commercial results with strategic digital campaigns.

WHY HIRE SMART?

Deep & Fresh Content: In-depth, creative, and innovative narratives aligned with the latest global trends.

Focus on Results and Performance: Planning and execution driven by intensive use of metrics and data analysis.

Specialized Team: Professionals with solid experience in digital media, performance, and strategic communication, mastering journalistic practices.

Integrated and Strategic Vision: We connect your digital content to your brand’s other strategic initiatives (PR, sustainability, internal communication, and public affairs).

HOW WE DELIVER RESULTS

Interactive Dashboards and Detailed Reports: Constant monitoring with relevant KPIs such as reach, engagement, conversions, and ROI (Return on Investment).

Performance and Efficiency Analysis in Digital Campaigns: Evaluating metrics such as:
CPA (Cost Per Acquisition), CPL (Cost Per Lead), CAC (Customer Acquisition Cost), CTR (Click-Through Rate), and others.

Authority and Engagement Monitoring: Qualitative and quantitative assessment of your digital presence evolution through clear and understandable metrics.

Continuous Optimization: Frequent and strategic adjustments based on detailed campaign analysis, ensuring maximum return on investment.